- Q magazine is an alternative music magazine.
- It is published monthly in the UK.
- It's publishing company is Bauer Consumer Media (Emap).
- Mark Ellen and David Hepworth founded the magazine because they felt it was a niche market as there wasn't a magazine for the older generation who were still buying CD's.
- Q was first published in 1986 and was different from other magazines due to it's high quality photography and printing, as well as having an older target audience.
- It was originally going to be called 'Cue', however it was changed to 'Q' due to possible confusion with it being a snooker magazine, plus a single lettered title is thought to be more prominant on newsstands.
- The magazine includes a very wide reviews section (music, reissues, television, films, games etc) however most of the magazine is filled with interviews and compiling lists.
- Promotional gifts are given away quite often, such as CDs and books.
- Q has a history of association with charitable organisations.
- Q launched a radio station in June 2008, however it is only available on digital TV.
- Q also has it's own music channel called Q TV.
- They hold Q awards every year.
- It's circulation figures are 103,017. (81,240 being in the UK and republic of Ireland) 01-Jul-2008 to 31-Dec-2008.
- It's cover price is £3.90.
- It's single copy subcription figures are 22,798. (19,097 being in the UK and republic of Ireland) 01-Jul-2008 to 31-Dec-2008.
- The target audience for Q magazine are the older generation such as people in their 30's and 40's who are looking for a different mode of address, more sophisticated and just want to know more about the music instead of what colour pants so and so is wearing (which would be mentioned in Kerrang). Although the founders state that they want to appeal to all the older generation, it seems that Q magazine doesn't appeal to many woman of that age.
Showing posts with label Figures. Show all posts
Showing posts with label Figures. Show all posts
Thursday, 19 February 2009
Wednesday, 18 February 2009
Rock Sound Magazine - Facts and Figures
- Rock Sound magazine is known for dealing with more 'underground' music in the rock genre and less commercial (like Kerrang magazine).
- It is a British magazine and the UK edition of the magazine was first launched in March 1999 by French publishers Editions Freeway.
- It established itself in a very competative market.
- Was bought out by director, Patrick Napier, in December 2004.
- It's circulation figures are 20,011. (12,734 being in UK and republic of Ireland). 01-Jul-2008 to 31-Dec-2008.
- It is a popular magazine in other countries aswell, mainly in Europe.
- Single copy subcription sales are 895. (704 being in UK and republic of Ireland). 01-Jul-2008 to 31-Dec-2008.
- It's cover price is £3.80.
- It is a monthly magazine, therefore being less topical and having a lot more worthy content. It isn't full of rubbish trying to make up pages in the magazine on slow news days.
- The magazine doesn't have a top publishing company, it has its own called 'Rock Sound LTD'.
- They describe themselves as the UK's leading alternative magazine.
- Every issue comes with a CD with songs from new or upcoming albums from different bands.
- Many fans of the magazine comment on how they enjoy the magazine because it introduces them to many new bands.
- "Rock Sound is 100 per cent independent and we pride ourselves on championing the underdog and totally encourage the independent scene in the UK and abroad." From the magazine website. http://www.rock-sound-magazine.co.uk/home/
- The magazine includes exclusive features, interviews, gig guides, reviews and competitions.
- As a gift for subscribing to the magazine, readers receive an album for free (the album changes every month).
- The audience are seen as;
- It is a British magazine and the UK edition of the magazine was first launched in March 1999 by French publishers Editions Freeway.
- It established itself in a very competative market.
- Was bought out by director, Patrick Napier, in December 2004.
- It's circulation figures are 20,011. (12,734 being in UK and republic of Ireland). 01-Jul-2008 to 31-Dec-2008.
- It is a popular magazine in other countries aswell, mainly in Europe.
- Single copy subcription sales are 895. (704 being in UK and republic of Ireland). 01-Jul-2008 to 31-Dec-2008.
- It's cover price is £3.80.
- It is a monthly magazine, therefore being less topical and having a lot more worthy content. It isn't full of rubbish trying to make up pages in the magazine on slow news days.
- The magazine doesn't have a top publishing company, it has its own called 'Rock Sound LTD'.
- They describe themselves as the UK's leading alternative magazine.
- Every issue comes with a CD with songs from new or upcoming albums from different bands.
- Many fans of the magazine comment on how they enjoy the magazine because it introduces them to many new bands.
- "Rock Sound is 100 per cent independent and we pride ourselves on championing the underdog and totally encourage the independent scene in the UK and abroad." From the magazine website. http://www.rock-sound-magazine.co.uk/home/
- The magazine includes exclusive features, interviews, gig guides, reviews and competitions.
- As a gift for subscribing to the magazine, readers receive an album for free (the album changes every month).
- The audience are seen as;
- 15 - 24 YEAR OLDS
- 57% up to 17 years
- 31% 18 - 25 years
- 6% 26 - 35 years
- 4% 35 - 44 years
- 3% 45 and over
- 58% FEMALE - 42% MALE
- INTERESTED IN MUSIC, CLOTHES, X BOX - PS
- ATTEND GIGS REGULARLY
- 54% ARE MUSICIANS
Tuesday, 17 February 2009
Kerrang facts and figures.
- Total circulation sales are 52,272 (50,128 in UK and republic of Ireland) - 01-Jul-2008 to 31-Dec-2008.
- The publishing company is Bauer Consumer Media (Emap sold 2/3 of the company to Bauer)
- Cover price is £2.20, which is cheap for the target audience (students, young people with low incomes etc..)
-Single copy subscription sales are 5,523 (5,062 in UK and republic of Ireland) - 01-Jul-2008 to 31-Dec-2008.
- Weekly music magazine of the rock genre.
- First Published June 6th 1981 with Geoff Barton as editor.
- Is famous (and criticised) for repeating the process of discarding bands when new musical trends become popular.
- Kerrang! Australia was launched by Emap in the late 1990's, however it was a monthly music magazine.
- Kerrang! is also published in Spanish.
- The Kerrang! empire has it's own awards ceremony, TV music station, Radio station and website.
- The magazine gives out occassional free gifts to satisfy the viewer such as calenders and CD's, however posters are included in every issue.
- It overtook NME as the number 1 rock/music magazine in the UK.
- Emap advertised the magazine more through its digital mediums such as Kerrang TV and Kerrang radio. This allows the magazine to generate more circulation figures and therefore more revenue. (Masthead Branding)
- The target audience is 16-25 year olds and specific towards rock music fans. However in recent years, the age of the audience has dropped and it is more 14-17 year olds who tend to buy and read it due to its featured bands being more poppy. (Elliot Minor, We Are The Ocean, 30 Seconds To Mars etc)
- The publishing company is Bauer Consumer Media (Emap sold 2/3 of the company to Bauer)
- Cover price is £2.20, which is cheap for the target audience (students, young people with low incomes etc..)
-Single copy subscription sales are 5,523 (5,062 in UK and republic of Ireland) - 01-Jul-2008 to 31-Dec-2008.
- Weekly music magazine of the rock genre.
- First Published June 6th 1981 with Geoff Barton as editor.
- Is famous (and criticised) for repeating the process of discarding bands when new musical trends become popular.
- Kerrang! Australia was launched by Emap in the late 1990's, however it was a monthly music magazine.
- Kerrang! is also published in Spanish.
- The Kerrang! empire has it's own awards ceremony, TV music station, Radio station and website.
- The magazine gives out occassional free gifts to satisfy the viewer such as calenders and CD's, however posters are included in every issue.
- It overtook NME as the number 1 rock/music magazine in the UK.
- Emap advertised the magazine more through its digital mediums such as Kerrang TV and Kerrang radio. This allows the magazine to generate more circulation figures and therefore more revenue. (Masthead Branding)
- The target audience is 16-25 year olds and specific towards rock music fans. However in recent years, the age of the audience has dropped and it is more 14-17 year olds who tend to buy and read it due to its featured bands being more poppy. (Elliot Minor, We Are The Ocean, 30 Seconds To Mars etc)
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