- It is a British magazine and the UK edition of the magazine was first launched in March 1999 by French publishers Editions Freeway.
- It established itself in a very competative market.
- Was bought out by director, Patrick Napier, in December 2004.
- It's circulation figures are 20,011. (12,734 being in UK and republic of Ireland). 01-Jul-2008 to 31-Dec-2008.
- It is a popular magazine in other countries aswell, mainly in Europe.
- Single copy subcription sales are 895. (704 being in UK and republic of Ireland). 01-Jul-2008 to 31-Dec-2008.
- It's cover price is £3.80.
- It is a monthly magazine, therefore being less topical and having a lot more worthy content. It isn't full of rubbish trying to make up pages in the magazine on slow news days.
- The magazine doesn't have a top publishing company, it has its own called 'Rock Sound LTD'.
- They describe themselves as the UK's leading alternative magazine.
- Every issue comes with a CD with songs from new or upcoming albums from different bands.
- Many fans of the magazine comment on how they enjoy the magazine because it introduces them to many new bands.
- "Rock Sound is 100 per cent independent and we pride ourselves on championing the underdog and totally encourage the independent scene in the UK and abroad." From the magazine website. http://www.rock-sound-magazine.co.uk/home/
- The magazine includes exclusive features, interviews, gig guides, reviews and competitions.
- As a gift for subscribing to the magazine, readers receive an album for free (the album changes every month).
- The audience are seen as;
- 15 - 24 YEAR OLDS
- 57% up to 17 years
- 31% 18 - 25 years
- 6% 26 - 35 years
- 4% 35 - 44 years
- 3% 45 and over
- 58% FEMALE - 42% MALE
- INTERESTED IN MUSIC, CLOTHES, X BOX - PS
- ATTEND GIGS REGULARLY
- 54% ARE MUSICIANS
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